Zuma GTM
Zuma GTM

We Help You Drive Market Share...Fast!

We Help You Drive Market Share...Fast!We Help You Drive Market Share...Fast!We Help You Drive Market Share...Fast!


“Launching, optimizing, or expanding — ZumaGTM is your go-to-market partner to accelerate results." 


Schedule a free consultation

Our Services & Capabilities

Strategy

Media & Execution

Strategy

Market sizing, census tract modeling, segment analysis, competitive landscape

Creative

Media & Execution

Strategy

Messaging framework, persona targeting, video ads, landing pages, direct mail

Media & Execution

Media & Execution

Sales Infrastructure

Meta, Google, OTT, SEO/GEO , influencer/local PR, CRM/email

Sales Infrastructure

Analytics & Optimization

Sales Infrastructure

Zuma e-commerce, AI-Agent powered call centers , door-to-door reps, 3rd-party e-tailers

Analytics & Optimization

Analytics & Optimization

Analytics & Optimization

CAC modeling, MMM dashboard, sales channel optimization, KPI tracking, continuous campaign improvement

We Work With:

• Fiber Overbuilders (municipal, private and PE-backed)

• ISPs launching new markets

• Rural and underserved connectivity providers

• Marketing and sales teams needing extra firepower

How We Partner With You

  • Flexible by Design: We offer ready-to-run GTM playbooks or fully customized plans — and we can support your team or lead execution end to end.


  • Built for Speed: We move fast — most clients are live with execution in days, not months.


  • Transparent and Accountable: You’ll always know where things stand — with shared dashboards and weekly standups to keep progress clear.


  • Pricing That Fits You: We offer flexible pricing — from flat-fee consulting to performance-based sales programs.

Experience You Can Trust

David Williams

Atlanta, GA

Founder & CEO, Zuma Internet / ZumaGTM


  

Experience:

  • 20+ years of telecom leadership at Comcast and AlticeUSA 

• EVP/President of Consumer Services, AlticeUSA 

• Chief Marketing Officer, Comcast Central Division 


  • Go-to-Market Strategy: Led GTM planning for new fiber builds, product launches, and pricing and offer changes — across residential and SMB segments


  • Sales Optimization: Improved performance across all sales channels through leadership alignment, compensation design, goal setting, and performance management. Deep, hands-on experience with direct, indirect, and digital sales models.


  • Marketing Execution: Delivered integrated, full-funnel campaigns — from awareness to conversion — across digital, traditional, and emerging media platforms.

  "David has led go-to-market strategy and execution for ISPs serving millions of households across the U.S. Now he brings that playbook to builders, startups, and operators launching or growing fiber markets."

Ready to launch your next market with Confidence?

Contact Us:

David Williams - CEO/Founder

Mobile: 224-407-6844

david@zumainternet.com

www.zumagtm.com

Let’s build your GTM plan.

Schedule a consulatation

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